Software Sales Lead
Build Jarakey's sales function from the ground up: own go-to-market, the pipeline, and the team that grows behind it.
Location
Lagos, Nigeria
Reporting to
Founder
Employment type
Full-time
Stage
Early-stage startup
Compensation
Competitive salary, field allowance and uncapped commission
About Jarakey
Jarakey is building access infrastructure for the modern real estate ecosystem. We connect digital permissions with physical entry points through a single, auditable system, enabling property operators, developers, and residents to manage access securely, transparently, and at scale.
We are an early-stage company headquartered in Lagos, Nigeria, operating with a lean and deliberate team. We move quickly, build with intention, and hold ourselves to high standards of governance and execution from day one.
About the role
We are looking for a Sales Lead who can both think strategically and execute on the ground. As one of our earliest commercial hires, you will be responsible for building Jarakey's sales function from the ground up, defining how we acquire customers, structure our pipeline, and grow revenue in a market that is still maturing.
This is not a maintenance role. You will design and implement systems that do not yet fully exist, own our go-to-market execution, and shape the commercial culture of the company. If you are energized by ambiguity, ownership, and the opportunity to build something meaningful early, this role is for you.
Key responsibilities
- 1Identify, prospect, and close partnerships with property managers, estate operators, and facility management companies across Lagos and key Nigerian markets, with a clear focus on growing a structured account base over time.
- 2Develop and execute a structured B2B and B2C sales strategy aligned with Jarakey's product offering, including defining target segments, pricing conversations, and go-to-market sequencing across both individual users and institutional clients.
- 3Manage pipeline, forecasting, and CRM hygiene, ensuring accurate tracking of all leads, opportunities, and deal stages to support data-driven decision-making and revenue visibility for leadership.
- 4Represent Jarakey at relevant real estate and proptech industry events and conferences, actively building brand presence and generating qualified leads through networking and thought leadership.
- 5Feed market intelligence and customer insights back to the product and leadership teams regularly, translating on-the-ground findings into actionable input for product development and strategic planning.
- 6Build, manage, and mentor a growing team of sales specialists, setting clear targets, providing coaching and fostering a high-performance culture that scales alongside Jarakey's commercial growth.
- 7Define and refine sales playbooks, onboarding processes, and performance frameworks for the sales team to ensure consistency and efficiency as the function expands.
Qualifications
- 3 to 8 years of B2B sales experience within SaaS, proptech, real estate, or facilities management.
- Demonstrated track record of closing deals and hitting revenue targets in the Nigerian market.
- Existing relationships within Lagos real estate or estate management circles are a strong advantage.
- Self-driven with the ability to build a sales function independently.
Key capabilities
- Strong business acumen with a commercial, results-oriented mindset.
- Ability to develop and execute go-to-market strategies with limited resources.
- Deep understanding of B2B sales cycles and deal structuring.
- Analytical and data-driven approach to pipeline management and forecasting.
- Excellent communication, negotiation, and relationship-building skills.
- Adaptability and resilience in a dynamic, fast-paced startup environment.
What we are looking for
- Commercial instinct
- You understand how to identify opportunity, build pipeline, and close, not just generate activity.
- Market knowledge
- You know the Lagos real estate and proptech landscape and have relationships that open doors.
- Builder mindset
- You are comfortable creating structure, playbooks, and processes where little exists.
- Leadership
- You can recruit, coach, and hold a sales team accountable as the function grows.
- Data orientation
- You manage your pipeline with precision and make decisions backed by numbers.
- Communication
- You are clear, persuasive, and culturally attuned in how you engage clients and internal stakeholders.